Overview
We are looking for a mid-level Digital Marketing Manager who will be responsible for developing and implementing effective digital marketing strategies to promote our brand, products, and services. Responsible for leading and executing digital marketing strategies across multiple channels, while supporting global initiatives to enhance brand presence, engagement, and performance in diverse markets. The ideal candidate has direct experience and a proven track record of driving growth through comprehensive and data-driven marketing campaigns.
Responsibilities
Strategic & Brand:
Develop and execute innovative digital marketing strategies to drive The Athlete’s Foot USA brand awareness/consistency, online revenue, customer acquisition, and retention. Collaborate with cross-functional teams to align digital marketing efforts with overall business goals.
Channel Management:
Utilize a variety of digital marketing channels, including but not limited to SEO, SEM, PPC, email/SMS, social media, and display advertising. Manage and optimize campaigns across all channels concurrently to maximize reach and impact.
Content Development:
Develop and maintain a content editorial calendar in-line with marketing strategy and own the content distribution across various channels. Create and implement content distribution plans to reach and engage the target audience with optimizing landing pages and user funnels.
Data Analytics:
Utilize data-driven insights to identify opportunities, track performance, and optimize campaigns for maximum ROI. Own and present/report on key performance metrics (KPIs) and provide actionable recommendations for improvement.
Collaboration and Leadership:
Collaborate with internal and external teams to ensure consistent messaging and branding across all digital channels. Proactive understanding of industry trends, emerging technologies, and best practices to continuously improve digital marketing efforts. Manage social media coordinator to ensure KPIs are being met.
Budget Management:
Manage the digital marketing budget effectively, ensuring optimal allocation of resources for maximum impact.
...Job Brief: The Community Engagement Coordinator (CEC) is a classic relationship builder and friend-raiser, poised in communication public speaking and presentations, is skilled in cultivating partnerships with the community, the church, and local and national businesses...
...serving each other and our communities. Together, we can make a difference while building a rewarding career! Job Summary The LiDAR Survey Technician is responsible for operating and maintaining LiDAR equipment, collecting and processing data, and creating accurate maps...
...Physician Assistant (PA-C) Post-Acute Care | Salary up to $155K + Sign-on Bonus Location: Odin, Illinois Compensation: $125,000 - $155,000 per year + Uncapped Bonus Potential Job Type: Full-time Launch or Grow Your Career in Post-Acute Care! Are you...
Description Our Delaware based client is seeking a Corporate Paralegal to support the in-house Legal Counsel/Chief Ethics Officer by managing a wide range of legal and compliance tasks. Responsibilities span compliance, governance, ethics, contracts, policies, litigation...
...technologies and sophisticated techniques to significantly increase their screening capabilities. This is not your typical software design position. S2 Global is looking for a mission focused product designer to help draft thoughtful experiences for users in high...