Overview
We are looking for a mid-level Digital Marketing Manager who will be responsible for developing and implementing effective digital marketing strategies to promote our brand, products, and services. Responsible for leading and executing digital marketing strategies across multiple channels, while supporting global initiatives to enhance brand presence, engagement, and performance in diverse markets. The ideal candidate has direct experience and a proven track record of driving growth through comprehensive and data-driven marketing campaigns.
Responsibilities
Strategic & Brand:
Develop and execute innovative digital marketing strategies to drive The Athlete’s Foot USA brand awareness/consistency, online revenue, customer acquisition, and retention. Collaborate with cross-functional teams to align digital marketing efforts with overall business goals.
Channel Management:
Utilize a variety of digital marketing channels, including but not limited to SEO, SEM, PPC, email/SMS, social media, and display advertising. Manage and optimize campaigns across all channels concurrently to maximize reach and impact.
Content Development:
Develop and maintain a content editorial calendar in-line with marketing strategy and own the content distribution across various channels. Create and implement content distribution plans to reach and engage the target audience with optimizing landing pages and user funnels.
Data Analytics:
Utilize data-driven insights to identify opportunities, track performance, and optimize campaigns for maximum ROI. Own and present/report on key performance metrics (KPIs) and provide actionable recommendations for improvement.
Collaboration and Leadership:
Collaborate with internal and external teams to ensure consistent messaging and branding across all digital channels. Proactive understanding of industry trends, emerging technologies, and best practices to continuously improve digital marketing efforts. Manage social media coordinator to ensure KPIs are being met.
Budget Management:
Manage the digital marketing budget effectively, ensuring optimal allocation of resources for maximum impact.
...estimation, hours needed, manpower needed, etc - Equipment Type experience with the following: - Control panels, industrial robots, PLC, HMI/SCADA, Field wiring, Device level networks, etc - Equipment Platforms experience with the following: Fanuc, ABB, Kuka,...
...The Industrial Machine Mechanic will be responsible for the efficient functioning of all maintenance-related activities in a manner consistent with the rules and policies established by Bradford & Bigelow. The Industrial Machine Mechanic is responsible for performing...
...roleideal for someone who thrives in a hands-on, people-facing environment. This is a hybrid position, with the flexibility to work from home when not visiting client sites. This is not a traditional office job. It combines customer service, relationship-building, and...
...Insight Global is seeking an experienced Quality Control Manager to oversee quality assurance for a major renovation and new construction projects in Florida.... ...Phase Quality Control Process (federal). Ability to work onsite and manage multiple priorities effectively, travel...
...recommendations for upgrades Evaluate and modify system performance Qualifications ~ Bachelor's degree in engineering, computer science, or related field ~5+ years' experience as System Administrator ~ System Engineer certification ~ Strong analytical skills...