Digital Marketing Manager Job at The Athlete's Foot, Atlanta, GA

STZrblhkd2JJSDJ2R1FlSHNTR2l5TU1VNFE9PQ==
  • The Athlete's Foot
  • Atlanta, GA

Job Description

Overview

We are looking for a mid-level Digital Marketing Manager who will be responsible for developing and implementing effective digital marketing strategies to promote our brand, products, and services. Responsible for leading and executing digital marketing strategies across multiple channels, while supporting global initiatives to enhance brand presence, engagement, and performance in diverse markets. The ideal candidate has direct experience and a proven track record of driving growth through comprehensive and data-driven marketing campaigns.

Responsibilities

Strategic & Brand:

Develop and execute innovative digital marketing strategies to drive The Athlete’s Foot USA brand awareness/consistency, online revenue, customer acquisition, and retention. Collaborate with cross-functional teams to align digital marketing efforts with overall business goals.

Channel Management:

Utilize a variety of digital marketing channels, including but not limited to SEO, SEM, PPC, email/SMS, social media, and display advertising. Manage and optimize campaigns across all channels concurrently to maximize reach and impact.

Content Development:

Develop and maintain a content editorial calendar in-line with marketing strategy and own the content distribution across various channels. Create and implement content distribution plans to reach and engage the target audience with optimizing landing pages and user funnels.

Data Analytics:

Utilize data-driven insights to identify opportunities, track performance, and optimize campaigns for maximum ROI. Own and present/report on key performance metrics (KPIs) and provide actionable recommendations for improvement.

Collaboration and Leadership:

Collaborate with internal and external teams to ensure consistent messaging and branding across all digital channels. Proactive understanding of industry trends, emerging technologies, and best practices to continuously improve digital marketing efforts. Manage social media coordinator to ensure KPIs are being met.

Budget Management:

Manage the digital marketing budget effectively, ensuring optimal allocation of resources for maximum impact.

Job Tags

Similar Jobs

Contractors Electrical Distributors

Lighting Quotations Specialist Job at Contractors Electrical Distributors

 ...lower costs, and boost market share in the competitive electrical industry. We emphasize quality through continuous improvement processes...  ...market area. Our services include switch-gear sales support, lighting project management, audits, and inventory management for streamlined... 

Legacy Automotive Capital

Lead Financial Analyst Job at Legacy Automotive Capital

 ...Analyst Automotive Real Estate Private Equity Legacy Automotive Capital, LLC Location: Conshohocken / King of Prussia, PA...  ...sensitivity analyses for dealership real estate acquisitions Lead financial, operational, and legal due diligence on target properties and... 

Orion Placement

Corporate and Estate Planning Paralegal Job at Orion Placement

 ...collaborative office setting. Note: Must have experience with corporate and/or estate planning matters and be able to work on-site...  ...in corporate and estate planning ~4+ years of total paralegal experience preferred ~ Bachelors degree preferred but not required... 

WolfCreek Consulting

Community Aide Job at WolfCreek Consulting

City of Tamarac Job Title: Temporary Community Aide Pay Rate: $25.00/hour (up to 40 hours per week) Status: Temporary, Non-Exempt (FLSA) Reports To: Assigned Elected Official Department: City Commission Position Summary The Temporary Community...

Medix™

Clinical Reviewer (RN) - 248365 Job at Medix™

 ...TITLE: Clinical Reviewer (RN) AIMS & IDR, NY Medicaid LOCATION: Remote (must live in New York, do not apply if outside of NY) REQUIRED EDUCATION/EXPERIENCE: At least 2 years of acute/med surg experience BSN required Unrestricted NYS RN license Strong...