Job Description

The Director of Franchise Recruitment is responsible for driving franchise growth by identifying, qualifying, and closing new franchise agreements with high-caliber candidates. This role plays a critical part in expanding the brand’s footprint by managing the full sales cycle—from lead generation to deal execution—while ensuring a seamless and positive experience for prospective franchisees. The ideal candidate is a strategic, results-driven sales leader with a deep understanding of franchise development, strong relationship-building skills, and the ability to work cross-functionally to accelerate the franchise pipeline.

Responsibilities and Essential Job Functions:

Franchise Sales & Recruitment

• Reports directly to the VP, Franchise Recruitment and support the execution of franchise growth strategies
• Lead the franchise sales process from initial inquiry to signed agreement, ensuring a smooth and efficient experience for prospective franchisees.
• Develop and execute targeted sales strategies to attract high-quality candidates, including multi-unit operators and experienced business investors.
• Pre-qualify and evaluate franchise prospects based on financial and operational requirements.
• Manage and track leads in FranConnect, ensuring data accuracy and timely follow-ups.
• Present the brand’s value proposition, unit economics, and growth opportunities to prospective franchisees via one-on-one meetings, webinars, and Discovery Days.
• Collaborate with marketing and external lead generation partners to optimize franchise recruitment campaigns and digital marketing initiatives.
• Negotiate franchise agreements in partnership with legal and leadership teams.

Pipeline Management & Development Support

• Maintain an active and updated sales pipeline, providing weekly reports on lead status, conversion rates, and market trends.
• Work cross-functionally with Real Estate, Design & Construction, and Operations to ensure franchisees transition smoothly from signing to store opening.
• Assist franchisees with financing solutions by coordinating with preferred lenders and partners.
• Coordinate and lead Discovery Day events, ensuring a world-class experience that inspires prospective franchisees to join the brand.

Market Expansion & Trade Show Representation

• Identify and prioritize high-potential markets for franchise growth based on data-driven insights and company objectives.
• Represent the brand at franchise trade shows, industry conferences, and networking events to attract new candidates.

Reporting, Process Improvement & Compliance

• Work with VP, Franchise Recruitment to develop and refine franchise sales processes that enhance efficiency and speed to market.
• Support VP, Franchise Recruitment to prepare executive-level reports for the C-Suite and Private Equity Board.
• Ensure compliance with franchise disclosure regulations (FDD, agreements, applications, etc.)

Qualifications & Experience:

• 5+ years of experience in franchise sales, business development, or a related field.
• Proven track record of closing multi-unit franchise deals and exceeding sales targets .
• Strong knowledge of franchise development, FDD compliance, financing, and market expansion.
• Experience working with CRM systems (preferably FranConnect) to track and manage leads.
• Excellent negotiation, presentation, and relationship-building skills.
• Ability to work cross-functionally with real estate, marketing, and operations teams.
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) for reporting and presentations.
• Ability to travel as needed for Discovery Days, trade shows, and market visits.

Compensation & Benefits:

• Competitive base salary + commission and performance-based incentives.
• Comprehensive benefits package, including health, dental, vision
• Opportunity to play a key role in a rapidly growing national brand.

This is a high-impact leadership role for a motivated, results-oriented franchise sales professional who thrives in a fast-paced, growth-focused environment. If you are passionate about helping entrepreneurs succeed and driving franchise expansion , we encourage you to apply!

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